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How to Calculate Food Cost and Menu Prices

Food cost is the ratio of ingredient cost to selling price. It decides whether every plate you sell actually makes a profit.

The basic formula

Food cost (%) = ingredient cost per plate ÷ selling price × 100
Selling price = ingredient cost per plate ÷ target food cost

Example

Ingredients for one plate cost IDR 18,000 and the target food cost is 30%. Suggested selling price = 18,000 ÷ 0.30 = IDR 60,000, before tax and service.

Working out cost per plate

  1. Write a standard recipe for one batch, with exact quantities
  2. Multiply each ingredient by its purchase price
  3. Allow for waste (skin, bones, trimmings)
  4. Divide the total cost by the number of portions

What is a sensible target?

It depends on the concept. Many restaurants target around 28–35% for food, with drinks usually lower. More important than the target itself is consistency: recipes followed, stock recorded, prices reviewed when ingredient costs rise.

Don't forget

  • Food cost covers ingredients only — wages, rent and overheads must come out of gross profit
  • Re-check whenever key ingredient prices change
  • Compare theoretical food cost (recipes) with actual (stock) every month

Try it now with our food cost calculator.

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